In Part One of this series, we looked at how consumers who buy electronic products as soon as they launch often serve as guinea pigs in terms of product testing. Some companies will ship or retail products that have been inadequately tested for durability and functionality. It's possible that many of these companies, in their haste to beat competitors and increase profits, may be unaware of the problems. But if we look at the pattern, it seems that the companies may know exactly what is happening.
The holiday shopping season is here, which means many people will buying the latest electronic games, along with cameras, cellphones and other gadgets. Many consumers, wanting to be the first among their friends to acquire the latest electronic device, will go to extraordinary lengths to buy a cellphone or computer on the day it launches. Even if the product later goes down in price later or has a few bugs, they say it's worth it.
It's well-known that children love stickers. For adults, they might seem trivial. But the Woman's Club of Panama City is behind a program that will use stickers in a very important way: to help children in the event of a car crash or other traffic emergency.
When learning to drive, one of the first things that parents often say to their teenager is "a car is not a toy." This seems fairly obvious, especially as drivers grow older and more mature. Some drivers, however, still treat their vehicle as a plaything, rather than assuming the heavy responsibility it carries. In these cases, fatal car accidents are a real and dangerous prospect.